IB-200 Introduction to International Business
Prerequisite: ECON-190
Curriculum: Business Core Requirement
Description: What firms must do to survive—and prosper—in a global market. Study of political, cultural, geographical and economic factors affecting the choice of market entry mode for multinational enterprises and foreign direct investment. Focus on human resources, marketing, accounting, finance and production issues, as they relate to multinationals operating in the European Union.
Current Text: International Business (Daniels, Radebaugh)
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Course ID
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Credits
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Instructor
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Language
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Days
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Hours
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Term
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IB-200-M01
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3
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Hon
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Eng
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TR
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11:00-12:15
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Fall, Spring
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IB-200-M02
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3
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Robinson
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Eng
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MW
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18:30-19:45
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Spring
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